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Jen Bailey, Owner of Worthy Oneida

At Worthy, my mission is to create an uplifting space where women can shop, connect, and feel celebrated for who they are. National Women’s Small Business Month is a meaningful time to recognize the contributions of women entrepreneurs and to inspire others to take bold steps toward their dreams. Through my work, I hope to demonstrate that women-led businesses can make a lasting impact on the Mohawk Valley by inspiring connection, confidence, and community.     

2025 reminded me that growth is not always about expansion; sometimes it’s about deeper connection. I am learning the power of slowing down to listen to our customers, my team, and the community we serve. Looking ahead, I’m focused on creating a space where women feel empowered, both in the boutique and throughout the Mohawk Valley.

As a small business owner and mother, balance is a moving target. It’s not always perfect. Sometimes it’s about knowing just what I need. Some days I rest, some days I hustle. I have learned to set boundaries, ask for help, and give myself permission to pause. 

For those just beginning: start where you are, use what you have, seek out people who lift you up, ask questions, and take up space. There is room for your voice and vision in the Mohawk Valley. Embrace what excites you and sparks joy—and you will make a difference!

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